Liberty Books Uses Social Media to Generate Customers!


Liberty Books has been one of the oldest and most successful book shops in Pakistan  With an experience of 50+ years under their belt, Liberty Books have extended their business to much more then selling books. They are importers, publishers and sole distributes to some of the leading titles in the world and currently have outlets in Karachi, Lahore, Islamabad and Faisalabad.
66602_10152651502485416_309828589_nIn today’s world ‘book reading’ is struggling to make its way back to the new generation. Realizing this state Liberty Books Pakistan came up with a Facebook Page, to reach to the audience which prefers spending its time online rather then digging into their books. Starting from the December of 2009, Liberty Books have captured the attention of around 62,000 fans.
It is very well maintained page, nothing out of context giving a useful customer experience  The team behind the page is prompt in replying to messages and queries. The content is chosen wisely enough to maintain the quality and the literary aspect of their business. You may find company news, new book launches, promotional activities for whether a new outlet or a new publication. Prizes and vouchers, news on the latest arrivals and book signing ceremonies. The two way communication lets audience connect to the book store at a human level. Giving a boost in consumer interest.
Check the page out here and let us know if this is a page worthy of your ‘like’.

Filed in: Pakistan's Digital News, Social Media Tags: , , , , ,

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